Utilizing unused vertical space.
Lancaster Urban Farming Initiative (LUFI) aims to utilize unused vertical space within the city of Lancaster, filling said space with vertical gardens and greenhouses.
LUFI put their trust into the hands of Infantree to organize, write and design a marketing website introducing their organization to Lancaster County. I worked with their President to prioritize their message and convey the visual direction they had expressed desire in seeing come to life.
This is easily one of my favorite projects I've done to date, and was done pro bono, as well.